Did you know that making it easy for your buyers is often more important than making a product or service better? Buyers typically are 70% of the way through their buyer’s journey, doing Internet research before they even want to talk to a sales rep. 40% of B2B sales deals end in no decision due to risk aversion and decision-makers being overwhelmed or having no time to make decisions. B2B buying and selling have changed so much over the last 10 years so using traditional marketing and sales techniques may no longer help your company see growth in sales. If this is the case, Ed Marsh’s strategic vision, tactical excellence, and business savvy can help industrial manufacturing companies grow their business, build their sales teams, improve their marketing, and sell internationally.
https://www.edmarshconsulting.com
Cape Ann Conversations podcasts will be published on the following channels:
- Audio Only: Spotify, Apple Podcasts, I Heart Radio, and Amazon Music.
- Video: YouTube and Facebook.
Credits:
- Host: Troy Scarbrough, Nor’east Cleaners, Best Vending Solutions
- Powered by Streamography Productions
- Produced by Greater Cape Ann Chamber of Commerce
